by Patrice Perkins | The Entrepreneur Journey
When you first started your business (and even if you are just starting up) you probably had a wish list that included these things: I want to do [insert your thing] my way. I don’t want my future to be in the hands of [insert name] company. I want more freedom. I...
by Creative Genius Law | Uncategorized
The most important reason that you want to take ownership of your brand elements like your brand name, logos, and slogans/taglines is so that they become more than just a “cool” way for people to identify your brand. Note: You can also get trademarks for your...
by Creative Genius Law | Genius Notes, Trademarks
Check out the Genius Notes article below on creating a strong brand name and trademark. Submit an intake today if you would like to learn how we can help you during the trademark process. Genius Notes | You Fancy, Huh...
by Creative Genius Law | Uncategorized
Most times, when I talk about copycats + thieves I do it from the perspective of you being the do-gooder who needs to protect their brand. But, in reality, you may be the offender. You may not even know it. You, dear genius, may be unknowingly infringing on...
by Creative Genius Law | Uncategorized
Let’s talk about something very important. Naming your products and services. But, before we dig in let me tell you… you’ll probably look at me differently after reading this post. You’ll probably whisper about me behind my back. You may call...
by Creative Genius Law | Uncategorized
You’re launching or rebranding your biz and plan to make a killer impression. So, you dial up your graphic designer for a new logo. You’ve been day dreaming of a logo that makes an introduction all on it’s own. Hi-falutin’. Fancy. Magnetic. Has the voodoo to woo. You...
by Creative Genius Law | Uncategorized
When you were starting your business what were the things that were most important to you? Let’s be honest. It usually boils down to branding, graphics, and web design, and of course, your business plan and marketing strategy. Anything “legal” is...
by Creative Genius Law | Legal Planning For Growth, Uncategorized
Self-care is not my thing. I’m not a wellness expert. I’m not a fitness guru. I barely even fit the bill as a hobbyist. But, as an entrepreneur I learned the long (and hard) way that self-care is more important than: Refining client workflows Developing...
by Creative Genius Law | Uncategorized
Earlier this year, I had the opportunity to host an Ask-A-Lawyer desk at Alt Design Summit. I fielded legal questions from creative entrepreneurs and bloggers, and had a blast. I wanted to write a follow-up blog post on one question that came up because it required a...
by Creative Genius Law | Uncategorized
Did you know that you don’t necessarily own the copyright to creative work you hired someone else to produce for your business? That’s right. Just because you hired (and paid) someone to…. design a logo write your marketing copy shoot your...